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H2B Consulting

H2B is an Austin-based recruitment firm specialising in aerospace, tech and medical talent. As the business grew quickly, the brand and website no longer reflected their vision for the future.

+339% site sessions

Deliverables

Visual Identity

Brand Playbook

Logo

Website

H2B works closely with both candidates and talent leaders, placing a strong emphasis on building relationships rather than simply filling roles. The brand needed to better reflect this human-first approach.

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Studio Pierce refined the visual identity and logo, creating a sharper, more confident brand designed for digital platforms.

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A new website was designed and developed with clearer messaging and a more intuitive structure. Two distinct navigation pathways were created to guide candidates and employers through the site, while video-led content helped bring H2B’s personality and approach to hiring to life.

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The result is a clearer brand and website that better reflects H2B’s values and supports the continued growth of the business.

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Go behind the scenes

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